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Should you hire a graphic design agency or outsource overseas?

Graphic design is very important to businesses in many different ways. Professionally created logo designs help make a good impression on potential clients. As such, businesses need the services of graphic designers to create impressive marketing materials. Materials may include brochures, business cards, websites, leaflets, stationery, and many others.

An impressive logo is one of the basic requirements for any business to create a brand identity. Companies need the services of graphic designers to create these promotional designs and materials. In addition to these, graphic designers are also needed for social media pages that are used for business promotion.

What are graphic design agencies?

Graphic design agencies create visual communication materials for their clients such as logos, marketing materials, and advertising. They collaborate with their clients to identify business objectives, create strategies, and implement them with a range of design, advertising, branding, and marketing projects. Graphic design agencies aim to have long term relationships with their clients by helping them reach their objectives.

These agencies make use of innovative ways of communication with their clients and their brands that create value for their businesses. With today’s increasing competitiveness in business, the services of graphic design agencies are truly needed.

The good thing about graphic design agencies is that they are committed to business practices and ethical standards that best serve their clients. Their commitment enhances the public understanding of the value of good design these days. Most of the graphic designers employed by the agencies are members of professional organizations that promote the value of graphic design and foster the creation and understanding of professional standards in the field.

Offshore Graphic Designer

One of the questions that businesses have these days is whether to hire a design agency or a freelancer to meet their requirements. For some businesses, the budget is often small. This is particularly true once the essentials have already been designed, such as logos, websites, business cards, and others.

By hiring offshore graphic designers in these aspects of design processes, you and your team can still work on projects that are in line with your interests. As such, you can stimulate better ideas, keep talent on-board, and stop them from getting stale.

Who to hire?

In general, working with freelancers abroad or graphic design agencies has their own pros and cons. The choice actually depends on the individual and the goals that a company has. The truth is that both of them are great choices.

However, each of them has its own benefits and both of them will definitely bring good results.

Some individuals choose to build their career as a freelancer, as it gives them more freedom and opportunity to focus on completing tasks that are of interest to them. Each task is completed by one and the same person, from start to finish. If one is planning to opt for graphic designers abroad, one should be ready to provide a detailed plan of the things that should be accomplished.

The person you will hire should be confident that he/she will be able to complete the project. They would simply reject it if they feel otherwise.

If a graphic designer works on their own, you will get more personal customer service, as well as giving you a close eye on how things are doing while establishing a good relationship.

In addition to these, hiring freelancers are more cost-efficient as you pay them for the job that you need. They usually work from home and the costs for the job depending on the kind of services that you want to be accomplished.

On the other hand, working with graphic design agencies may be a little different. The project may be split among a group of specialists to ensure that the job will be done professionally.

Most of the agencies may already have done similar projects in the past. This may be important especially if you have similar requirements. No matter what kind of work you order from a graphic design agency, you will be certain that they will provide you with ongoing services even after the collaboration.

So who to choose? If you are a start-up or small company on a limited budget, then you will enjoy the benefits of more affordable and flexible options. Make a choice based on your needs.

How Outsourcing Can Help You Build a Better Startup

Startup businesses are more abundant than ever, these days. However, many startups don’t last more than a couple of years. One of the main reasons for this is the lack of forward-thinking and resource conservation.

Did you know that you can actually improve your startup by outsourcing? You would think that keeping all of your plans in-house would be the best way forward, but it really isn’t.

Outsourcing is a proven method for keeping your startup alive.

Obviously, you still need to be a forward-thinking marketer and businessperson. Outsourcing simply provides you with the means to use the skills that you already have to keep your startup afloat and help it grow.

There are four main factors that show how outsourcing can help you build a better startup. Read on to learn what they are!

#1 – Limiting Expenses

Outsourcing is actually cheaper than providing your own staff. An agency contains professional workers who can accomplish tasks at a much quicker and more efficient rate than assistants or whoever else you had on it in the first place. You gain access to multiple workers at the expense of just one or two. Not only that but the employees that you were paying to do the work before can now assist with other things.

The main reason for this is that direct employees tend to require higher salaries than an agency would. Since the agency works for a multitude of employers at once, you aren’t expected to pay each person who works on your startup a full salary.

#2 – Contain the Potential Risks

Assuming you were smart enough to outsource your work to an agency or company that provides insurance, you’re gaining professional work without the risks involved with performing it yourself or getting an employee to work on it for you.

If you or someone under you work on your website in an inefficient manner, you’ll find your startup in a lot of trouble somewhere down the road. However, if the agency makes a mistake, it won’t cost you a thing. Their insurance will cover the issue and they will still be able to solve the problem afterward.

#3 – Build Brand Awareness Faster

Since you have an outsourced team of experts, your startup should get on the map much faster than those who don’t do the same thing. One of the key ways to make your startup successful enough to grow into a successful business is to get your name out into the cyber world.

Obviously, your products and/or services must be good quality or else no amount of outsourcing will save you. However, so long as you focus on the business side of your startup, your outsources marketers will get your brand out there in no time!

#4 – Access to a Wide Variety of Skilled Workers

When you choose to outsource, you don’t have any limits. Instead of working solely with people living nearby your startup base of operations, assuming you have one, you can outsource to any agency or company in the entire world.

The diversity of opportunity unlocks such a wide variety of skilled workers that you’ll have no trouble locating good ones. Since these agencies and companies are competing against one another throughout the world, the successful ones are bound to be excellent choices.

These are just four of the many reasons why outsourcing can help you build a better startup.

Not only will they help you build a better startup, but they will also help you keep building your startup long after it is executed!

Pros and Cons of Outsourcing

Outsourcing can be considered contracting, subcontracting, making an arrangement or subservicing with an outside company.

It’s either a company or an organization purchasing goods or services and subcontracting them from an outside source. Simply put, it’s a way for business owners to take a load of work off their shoulders and let someone else take care of it while still maintaining control.

If you are planning to outsource your project to a company or an independent professional, it pays to know its pros and cons first of all.

What are the pros and cons of outsourcing?


It Saves You Time

Time in the fact that if you were to spend your time creating a website, for example, and to learn how to develop it or build it, you need to spend an extra time instead of focusing on something that you are stronger and better at. You might be a better writer, you might be a better speaker or you might be a better marketer.

Having someone else to the task or create a website for you will save you time and basically, two things can be done in parallel at the same time.

It Allows You To Leverage For Growth

Outsourcing allows you to leverage for growing your business much faster. If you are looking to start your business now, instead of you spending all of your time doing all the things in your business, if you hire people to help you manage all those things that you need to do at the same time, just think how much faster you can grow your business compared to doing everything by yourself.

Access To Resources

You can get access to resources that you don’t have. The biggest thing from just speaking to or speaking to the market is you spend a lot of time doing technical things that are probably not your strong skill points or skill set. If you hire or outsource a professional that could do that for you, you can get access to their skills and knowledge compared to you having to spend hours, days, weeks and even months to learn how to do it.


It Takes Time

Time is the factor that people have to spend time to write the procedures or put together a plan and give it to a person. It may take you time to even train someone to do the job. You can’t always expect to give all those tasks and hopefully the person you hire know exactly what to do.

You have to spend time training them. You have to spend time providing the information for them and you do have to provide all those things in order to accomplish them.

If you are into a long-term partnership, it’s obviously great. But for short-term project-work, the skill set that they have may not be aligned with your business. Thus, outsourcing really takes time to implement and process.

It Can Be Very Costly

You might spend more time, more money and not get a result. A lot of companies are investing thousands of dollars into projects and nothing gets done. If you are one of them, it’s not really your fault but also too, you may not have done the right thing and follow the right procedures and get the right people in place. That is unfortunate, but it is a fact of life. But if you follow the right steps and find the right people, then obviously, it’s going to be smooth sailing for you and your business

It’s Not For Everyone

There are going to be entrepreneurs and business owners who succeed really well by doing it themselves, make a lot of money and have a successful business. On the other hand, not everyone has a lifestyle. Some may be working 60-70 hours a week by themselves in an entrepreneurial type of business and making a lot of money, but they don’t have the time and freedom that they want.

So, outsourcing doesn’t work for everyone. But if it works for you, that’s where you can take it to your advantage. Use it to leverage your skills and your business.

You Need to improve your health right now

Let me guess, you spend more than 8 hours a day in a chair in front of your computer, just typing away or watching videos. And then you come back home, sit on the couch, turn on your TV and watch netflix while scrolling through Instagram on your phone.

You need to change your habits to improve your health.

You need to stop snacking at your desk when you’re at work. That’s not good. Instead, drink water. Most of the time, when you’re feeling hungry, you’re actually just thirsty. So drink a glass of water and see if the hunger goes away.

If it doesn’t, eat an apple or a banana. Fruits are always much more healthier than whatever processed chips you’re snacking on.

Also, research about intermittent fasting and start doing it. Your body and mind will thank you for it.